Focus groups, interviews, brand strategy and positioning, consumer insight
Analysis and interpretation allows for insights to shine through and teams to move forward confidently.
Now more than ever, clients need options in how to best conduct qual research. Goldmine is adept at conducting both in-person and remote research.
Getting people to open up and talk about difficult areas of discussion make for rich research and deep findings.
An excellent interview is all about knowing the right questions to ask in the right moments.
QUALITATIVE RESEARCH CONDUCTED AT THE HIGHEST LEVEL